Retail, Automotive Biggest Spenders in 2013

The lack of the Summer Olympics and political spending in 2012 may have put a damper on advertising expenditures during Q3 but total advertising was up 0.9 percent in 2013 as a whole to $140.2 billion, according to a new report from Kantar Media. Ad spending during the final quarter of the year rose 1.6 percent compared to the same time period in 2012. This is the fourth consecutive year that ...

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