Kantar: Android Sales In Q4 Grew In All Major Markets, But Samsung Is Now “Under Real Pressure”
Android continues to be the most popular mobile platform, with its share of smartphone sales climbing in every major market in Q4 2013 and now standing as high as 69% in markets like Europe, according to figures out today from Kantar Worldpanel, a market research subsidiary of WPP. But the story is shifting when it comes to looking at what the engine is behind that growth.
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