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Triumph and Peugeot make up five-strong shortlist, which judges describe as breaking the mould in advertising Full Best Awards shortlist (pdf) Pepsi, Ikea and Dr. Martens are vying for the honour of producing the best ad campaign of 2012 in the Best Awards, with judges describing the five-strong shortlist as breaking the mould in a year dominated by "safe and familiar" advertising. The companies ...